Design Council Spark: The Home Innovation Challenge The UK’s brightest minds challenged to innovate the home
- Design Council is calling for bright ideas to enter its challenge to design innovative products for the home that will benefit both those with a disability and those without.
- UK economy could benefit from estimated spending power of more than $15 trillion in 2020 globally.
Now in its fifth year, Design Council Spark is putting a new focus on driving home innovation. Design Council Spark: The Home Innovation Challenge aims to deliver major impact both financially and socially.
The home should be a joy to live in, yet for many it can be a chore. In the UK there are 14 million people living with a disability, and 25% of the population are due to be over the age of 65 by 2046. Design Council Spark showcases how innovative design is fundamental to future-proofing our ability to live independently and enabling bright ideas to transform the future home for everyone.
Disabled people along with their carers and families wield a global spending power of $8 trillion. Additionally, people aged 65 or over are estimated to increase their spending power to $15 trillion by 2020. Design Council Spark aims to support ground breaking, commercially viable ideas which can support economic growth in the UK. Each finalist from the 16-week programme will receive £15,000 to support the development of their product concept, as well as the chance to pitch to an investment panel for a share of up to £150,000 to fast track their product concept to market.
Sarah Weir OBE, Chief Executive, Design Council: “We’re incredibly proud of our Spark programme. Since we started in 2014 it has helped more than 100 innovators and entrepreneurs to develop their product ideas. With this year’s focus being on an issue very close to many of our hearts, it presents a great opportunity to change lives, break new ground, build businesses and grow the UK economy.”
The categories for entry cover products from everyday household tasks to transforming the experience of getting around:
· Getting up/going to bed
· Washing and bathing
· Getting dressed
· Cooking and eating
· Answering the door
The call for applications to Design Council Spark: The Home Innovation Challenge is now open. Those with innovative product ideas that will make life at home easier and better for all are encouraged to apply here.