Fruit chew brand MAOAM, Haribo’s cheeky little brother, launch online hub encouraging parents to embrace mischievous play at home with their kids. Setting mischief missions, instigated by MAOAM’s mascot Max, and tested out by nation’s favourite cheeky duo Dick and Dom. Families across the nation are relishing the challenges, including popular celebrities and influencers like the Scummy Mummies.

Parents are spending more time at home, working, home-schooling or trying to think of creative ways to keep the kids active. MAOAM IS offering parents handy tips and tricks on how to have more light-hearted fun with the kids. They believe mischief is something worth celebrating. It helps kids think differently. Be inventive. Be individual. MAOAM will be revealing further mischief across the summer on their hub. 

Dominica Rennard, Marketing Manager at MAOAM says. ‘‘MAOAM Hub of Mischief is a fun way for families to interact with MAOAM and get to know our quirky, playful and mischievous personality. This is of course endorsed by our very own Mischief Maker Max - the little green guy you see on MAOAM sweet wrappers’’.

The MAOAM mischief missions are simple, easy to follow and generally involve items already in the home. Such as, putting on as many clothes as possible in just 60 seconds!

Check out the vide here: https://vimeo.com/398557628/a2614b11fe  

Popular influencers and celebrities across the nation are joining in the MAOAM mischief challenges. Including the likes of the Scummy Mummies and the UK’s biggest influencer network, Brit Mums.

Join in the fun and check out the latest challenge on the MAOAM hub.

Have your challenge attempt judged by MAOAM by tagging @maoam_uk on Instagram, @maoamuk on Facebook or @OfficialMAOAM on Twitter!