Groubook acquire Canada’s #1 Student ticketing platform
Groubook, the UK’s first platform dedicated to group bookings has acquired StudentSphere, the #1 student ticketing provider in Canada for an undisclosed sum.
Groubook completed the acquisition last week. The acquisition is a strategic move for Groubook as they continue to expand into new regions with a high priority on their student business. The acquisition is teased to see Groubook move into the UK ticketing market whilst expanding the impressive reputation that StudentSphere have in Canada.
As well as specialising in group bookings, Groubook have a strongly led student business and process thousands of student bookings a month for hospitality operators, since the lifting of lockdown restrictions the company have re-focussed their energies and are aiming to become the market leader in pre-booking’s for nights out. Groubook’s student business partners with the platform to make nights out more affordable, simpler, and more rewarding and the company has seen partnerships set up with several student unions and partners with some of the UK’s leading bars, restaurants, activity providers and pub groups.
Groubooks CEO Bradley Gough said “StudentSphere have culminated a great reputation in the Canadian market for being a no-fuss, cost effective and easy to use platform for event organisers. Groubook similarly has a reputation amongst organisers and the acquisition not only allows us to move into the Canadian market, which has over 1.5m students, but afford us the technology of potentially offering our partners ticketed events for promoters and clubs in the UK. As well as bolstering our own platform, I’d like to place my sincere thanks on record to Andrew, Allan & Sebastien for the opportunity for Groubook to acquire StudentSphere.”
StudentSphere was founded in 2011 and since then has become the market leader for student tickets in Canada generating millions of dollars a year for event organisers and saving them thousands in overpriced commissions. The platform was designed for Students to organise and sell tickets in a simpler way. On closing the deal, Andrew Lockhead, Co-Founder of StudentSphere said “The company was created by students for students, we couldn’t be happier to ‘pass the torch’ to a group of people who share the same passion and vision for the students market. StudentSphere will be in great hands and be able to accomplish so much more with the help of the Groubook team.”
Macmillan advised Groubook on the deal.