Making a cold call to prospects is not a guarantee that you will close the deal with them. It is the sales proposal that makes the difference because in some cases, it must be approved by influencers and decision makers. Therefore, you should make it count or lose the deal. Make an irresistible offer.

Yet, sometimes finding the right word to put the proposal together can leave sales reps wondering what exactly they need to say to convince the prospect to buy into a brand. The truth is that the entire process of coming up with a sales proposal can be stressful hence is often unending. However, sales managers can simplify this experience for their sales teams by introducing sales proposal templates.

How do sales proposal templates transform your sales cycle?

Your sales reps don’t have to spend hours stressing over proposals every time they need to reach out to prospects. Instead, they can use templates to craft some of the most convincing proposals that are guaranteed to generate positive results.

Here are ways templates can boost your win rate:

Consistency of identity. It is every sales team dream to maintain a professional image when doing business. As such, it is important to emphasize well-written communication when crafting sales proposals. Pay attention to the visual appeal as much as you do for the actual content.

When using templates, a client will immediately recognize the sales proposal is from you by simply looking at the content’s visual appeal. Templates help to cement the consistency of your corporate identity while minimizing room for errors. They are a great tool for creating a lasting impression on your prospects and even existing customers.

Improved success rate. Sales templates will not only help you to stand out from the crowd but also organize the flow of ideas of the entire document while maintaining a professional look. The thing about identity is that once you have stood out, you’re likely to win more business by getting more positive responses.

On the contrary, since creating sales proposals from scratch is complicated you’re likely to make mistakes that may cost you the deal. Templates ensure your proposal is flawless without any spelling or grammar mistakes because you only need to use language that is confident and clear. That is, straightforward articulation of ideas so your client can pick out important points and data easily and quickly before reaching a decision.

Accuracy in the articulation of goals and execution of strategy. Sales proposal templates are a smart approach to setting your goals and executing your strategy for your sales cycle with ease. For instance, you can use templates to quickly highlight some of your key strengths that make it convincing for them to choose your brand over competitors. This way, customers will have a clear picture of what it is you’ve set out to achieve and why. Sometimes, prospects will make up their mind to close the deal simply because they are buying into your bigger vision while you achieve the set targets.

Less stress for your sales teams. Using sales templates saves you frustration while giving you more options, more power and more freedom. Templates reduce your rework time so your sales reps won’t have to spend hours on research and creating a proposal from scratch. When working with templates, you just need to enter the necessary information with all relevant details and it is ready.

This also goes a long way in relieving the workload while minimizing stress levels among your sales teams thus significantly increasing their productivity. Moreover, even the inexperienced and new staff can easily use templates to create professional proposals that resonate with your business.

Simply put, templates make the most stressful task of creating proposals simple and fun with the ability to generate high quality content by simply adding information in a matter of minutes.

A sales proposal template can save your sales team's time, stress and effort in their bid to acquire new clients and grow your revenue.  As such, it is worth investing in these templates because your reps can make up for the cost of the template by spending less time preparing proposals and closing more deals. Moreover, consistency in your communication strategy goes a long way in improving the success rate for your reps as well as reducing the time it takes to onboard new hires. Ultimately, you can be sure to supercharge your sales cycle with templates.