Creating anything from scratch can be incredibly overwhelming, especially if you’ve never done it before. I think a lot of the associated stresses of building your business can be eliminated by being prepared for every eventuality and planning for every eventuality.
However, look closely, and amongst the comedic memes and videos there’s some great pieces of marketing content being created and achieving also viral status, but what makes this content more successful than others?
But if you want your business to grow, then getting your products or services out to the right audience is a must. I’ve put together a few tips on how to get your business in the press.
Today, the customer purchase journey is hugely complex, especially when you take into account all the touch-points that inform a buying decision - both online and offline, resulting in the buyers purchase funnel.
Clients hire journalists with news skills and PR know-how to get them into publications that speak to their target audience. PR takes care of all their media relations requirements, so they don’t have to, which frees them up to focus on their business.
The saying ‘it’s ‘lonely at the top’ doesn’t just apply to the heads of large corporates, it’s something that every business owner feels at some point, if not all the time.
The internet has turned into a space where small businesses can now compete with the big boys without having to break the bank – thanks to something incredible called social media.
Procrastinating seems very minor to the plethora of things we have to overcome, but by golly it is one of the biggest dream killer.
DIY accountancy software is easy to use, but it isn’t always the best solution for entrepreneurs.
Privacy is very important for startups, although it may not seem that way in the beginning, it’s a requirement as you grow your business.
New Year’s resolutions have a bad reputation, with more of us falling off the wagon then staying on. One reason some of us fail is because we simply make promises we cannot keep.
